We provide customized solutions to double profits, not general rules, even if the underlying platform is universally valid. Since the rules only represent 5% of the success, the execution is 95%.

Because common understanding is the name of the game, rules alone are useless - they must be context-specific, personalized, and well understood.

The good news is that it will take only few months for most businesses to adopt. And you have to manage a lot less than before to get more.